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Most healthcare and pharmaceutical companies promote products and services to healthcare professionals using electronic detailing or e-detailing.
Sales enablement has become a critical part of every company’s marketing strategy. In today’s competitive environment, companies are looking for ways to improve employee productivity, convert leads, a...
The Anatomy of a Great Sales Email
When it comes to sales, you can’t afford to not follow up. On average, only 2% of sales are made during the first point of contact. That means if you don’t follow up, even with a simple follow-up emai...
Is your sales team equipped with the right tools to drive efficiency, productivity, and more closed won business? You likely have some of the key resources, including a customer relationship managemen...
Remote selling isn’t a new concept. In fact, we can look back to more than 20 years ago to see its origins. However, remote selling in 2021 is much different than it was decades ago. Back then, remote...
The way the world works has changed. Even though some offices are reopening, many workers will remain remote at least some time in a hybrid dynamic. As many organizations learned, productivity and col...
As with any initiative in business, you won’t go far without a strategy. Saying you want to practice sales enablement and adopt technology is the first step. However, there are multiple facets of a sa...
In looking at the other side of the sales-marketing relationship, sales teams have responsibilities, too. If they don’t follow through, provide feedback, and become part of the process, marketing init...
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