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Most healthcare and pharmaceutical companies promote products and services to healthcare professionals using electronic detailing or e-detailing.
Sales enablement has become a critical part of every company’s marketing strategy. In today’s competitive environment, companies are looking for ways to improve employee productivity, convert leads, a...
The Anatomy of a Great Sales Email
When it comes to sales, you can’t afford to not follow up. On average, only 2% of sales are made during the first point of contact. That means if you don’t follow up, even with a simple follow-up emai...
Artificial intelligence (AI) is a powerful tool that has numerous applications. Having such advanced technology can be a significant game changer for sales enablement. It doesn’t replace the human fac...
When implementing any software, your business has expectations—first and foremost, that the solution will work as advertised. Second, you expect that the level of customer service will be responsive a...
For a company to experience growth and increase revenues, sales and marketing alignment is critical. Without this dynamic, miscommunication, gaps in responding to market changes, and a misunderstandin...
Your sales enablement platform provides lots of benefits to your
Sales and marketing departments need to be as integrated and connected as possible. However, changes in the sales landscape can bring about new challenges with effective integration.
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