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HTML isn’t just a trendy media format, it’s something marketers can use to help close sales. You can’t expect your sales team to rely on static marketing content to make a pitch anymore. Arm your sale...
As much as 70% of a company’s marketing content is irrelevant or unusable, which sends a quarter of their budget right down the drain and leaves their sales team stranded without the content to close ...
All sales enablement software is not created equal. What’s more, similar technologies that attempt to “double” as sales enablement options fall short of meeting the needs of today’s sales and marketin...
What Goes into a Successful Sales Enablement Program? Deals get 14% bigger when the three key sales enablement components are working in sync. The biggest challenge for companies is identifying which ...
How Sales & Marketing Are Evolving Today Today’s enterprises face newer, more sophisticated challenges in the field. Buyers are more knowledgeable, salespeople are deskless, and having interactive...
Digital intelligence is a hot topic within marketing circles. But what marketers need to know most about digital intelligence isn’t the hype — it’s how to achieve it. Inside this article, you’ll find ...
Ensure your sales team has the collateral they need, when they need it, and where they need it. Maintain control over your documents and access Keep your most sensitive material in compliance Organize...
Get actionable intel on engagement and close the feedback loop – while reducing your teams admin tasks. Automatically record content activity, even when your team has no Wifi Integrate all your system...
Instead of driving conversions, content is a growing point of frustration and inefficiency for sales and marketing teams. Business leaders are buying into the importance of content, but “traditional” ...
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